The Tilly Pig logo, with lots of space around it. The logo is a representation of a high end luxury piggy bank and shows the pigs outline as a silhouette from the front view, with the wordmark designed around the top of the icon
Services Provided:-
Logo Design 
Brand Identity Design
Packaging Design

The Brief: 
Luxury ceramic products are often priced beyond the reach of both families and collectors, leaving a gap in the market for a high-quality yet affordable alternative. Tilly Pig was created to bridge this gap—a premium piggy bank that blends affordability with craftsmanship. To support the product's launch, a compelling brand identity and packaging design were required, ensuring Tilly Pig stood out as both a collectible and a cherished family item. 

The Solution: 
The brand identity needed to strike a delicate balance—Tilly had to be an endearing, character-driven figure that resonated with children, while also embodying a refined, high-end aesthetic to appeal to parents and collectors. The final logo, visual identity, and packaging design seamlessly merged playfulness with luxury, positioning Tilly Pig as a desirable item across both demographics. Following its launch, Tilly Pig has been stocked in multiple stores across the UK and has even gained national recognition, including a feature on ITV’s Good Morning Britain, where presenters discussed the brand and its intricately designed collateral.
TillyPig.com
A large Harry Potter Tilly Pig with logos of other franchises and brands which Tilly Pig has partnered with displayed at the top.
The Tilly Pig logo as a dark theme, the image shows the tilly pig logo design without any distractions and with generous amounts of space to help give the logo plenty of breathing room
Behind The Design
The logo design for Tilly Pig took on many forms during the conceptualisation phase, culminating in a mark which displays Tilly's characteristics by projecting the ornaments unique front view.  
Various sketches of Tilly Pig logo variations ending in the final design. The variations flick from one to the other.
Tilly Pig Wordmark grid, the grid shows the kerning which was used to create the logotype
Tilly Pig logo mark grid, the grid was used to create smooth vector curves within the design
Tilly Pig curved grid design within a rainbow, used to surround the mark
Tilly pig colour palette, the image shows the colours which were used for the tilly pig brand identity design
This images shows alternative packaging design for tilly pig with geometric vectors within a pattern which has an overprint within the entire package
The vector mark used for the alternative tilly pig packaging, this vector gives an artistic take on the luxury tilly pig brand and represents tilly's tail
Luxury Wrapping paper design used for tilly pig a high end ceramic collectable ornament
Packaging design for tilly pig gifts, the packaging design is sold throughout retail stores within the UK and worldwide

The following examples of packaging designs display a selection of the implementation of franchises Tilly Pig has been featured with. The Packaging & Branding for Tilly Pig exclusively has been designed by LORE whereby the Star Wars & Disney artwork is separate to the Tilly Pig portion and this portion belongs respectively to these franchises. 
the dielines for clean and minimal Tilly Pig packaging design, the design features the StarWars franchise
The Tilly pig box which has Disney's Mini Mouse featured on the packaging design
Tilly Pig and its packaging which has been featured with StarWars